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- @Darius - appreciate your comment. Glad you liked the post. Good point on the whuffie concept. Tara has mentioned that every time I've heard her speak and it's even in her book - so the...
- Nice post, Ken. I've been thinking I should pick up this book. By the way, the whuffie concept is a creation of Cory Doctorow, from his book "Down and Out in the Magic Kingdom."...
- I agree with you that power belongs to the audience. They're the people buying what you're selling after all, right? But it also boils down to credibility and trust as well and a new way of...
- Well the interesting thing about social capital, if considered as a power to influence, is that the power belongs to audience. The moment the audience loses faith, interest, in the influencer, that...
- @gravity7 - thanks for the feedback. Glad you liked it. I think you're on to something when you said that influence depends on an audience for its value and spendability and also that it only...
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Being an interactive marketing evangelist, one of the big things that I’m having issues with resolving is how to use Facebook as a marketing tool for an individual. On a personal level, Facebook can be a typical social network site like Myspace or Friendster. However, for marketing
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9 months ago
9 months ago
It's odd for those of over 30, nerve racking for those of us over 40, and down right scary for the rest to have so much personal information out there. Nevertheless, if it's new business culture to mix "business and pleasure"... eventually it'll be strange NOT have personal elements of your life in your professional profiles... you'll be the guy that people wonder what you're hiding.
9 months ago
7 months ago